![]() Prospecting Database: Postaga gives you a huge prospecting database.Here’s how Postaga can help you take email outreach to a whole new level: We created it to help you streamline all aspects of cold email outreach, from prospecting to building email sequences and monitoring your campaigns’ performance. Postaga (disclaimer: this is our tool) is a cold email software that helps you find, target, and connect with potential customers. 21 Best Cold Email Software to Try in 2022 #1. Now that you know what to look for when choosing a cold email software let’s look at some of the best tools you can use to take your email marketing to the next level. If you’re an email marketing agency, you might also need a dashboard to handle client accounts, webhooks for automation, and a history tab to track who does what. Look for a tool that has features like a shareable dashboard, inbox rotation to change the inbox according to the team member, and shareable analytics so that everyone can see whose campaigns are performing the best and why. When you have a sales team, and want to make the most out of it, having a cold email software that allows you to add multiple accounts is great. Pro Tip: Many tools include tracking and analytics in their premium plans, so find a software that has tracking features in its base plan. Look for a tool that lets you track at least – open rate, click rate, link clicks, and bounce rate. Without tracking the essential email marketing metrics, you won’t be able to monitor and optimize your email campaigns. ![]() Why, because having an all-in-one cold email tool will save you time and money. ![]() So, when checking different outbound sales tools, see if the tool lets you warm up your inbox, verify email ids, and do lead generation at the same time and price. But there is more to email automation than this. ![]() AutomationĮvery cold email software will let you create campaigns and send emails automatically. When evaluating cold email tools, review how much personalization a tool allows you to do, and how advanced their personalization features are. Other tools (like Postaga, for example) will give you personalized snippets from every prospect’s website to add to your copy and much more.
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